It is well known that the film industry is very fickle. An actor is praised sky high the moment he gives a couple of hits. The producers and directors make a beeline to the actor’s residence and fall over each other to sign him up.

Ravi Teja knows this only too well. He came to the field to make it big as an actor. But he had to work as an assistant director for some time before he managed to get some small bit roles in films.

Ravi Teja later turned hero and he has now several hits under his belt. Hi films like Idiot, Amma Naana O Tamila Ammayi, Avunu Vallu Iddaru Isthapaddaru’ gave him a new image and also established him as a hero.

With Vikramarkudu , Ravi Teja entered the big league. He followed it up with a huge hit with ‘Dubai Seenu’. Ravi Teja gave another big hit with his new film ‘Krishna’. The film has done business of over 20 crore so far.

Ravi Teja is now the most sought after hero in the industry. He is now considered a bankable star with minimum guarantee for all his films. Ravi Teja has decided to encash on this and has jacked up his remuneration from about 1.5 to 2.00 crore per film to 5.00 crore. He is only doing what our elders used to say – ‘Make Hay While the Sun Shines’!