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on 2008/2/4 4:06:33


Y S Jaganmohn Reddy announced that he was a lunching a Telugu daily in early 2007. He started hiring staff at fancy and unheard of salaries. A sub-editors who was drawing around 12,000 at papers like Eenadu and Andhra Jyothi was lured away by Jagan’s team by offering about 30,000 plus. Similarly, he hired some senior staff by offering salaries raging from 50,000 to one lakh.

Jagan wanted to launch the daily last Dasara. But things did not move along expected lines and the launch got delayed by several months. The staff had no work to do except sit and chitchat. The salary bill alone has come close to 5 crore meanwhile. This meant that Jagan blew up 5 crore because he did not plan properly. But this amount may be small charge for someone like Jagan.

The situation is better now. The staff is now attending orientation classes and the dummies are also being printed. The paper is now expected to come out on February 22.





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