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on 2008/9/28 1:40:12
Still a week to go ahead and producers of this flick Drona have geared up with innovative style of promotional activities. Apart from lots of visual promos and contests, Drona had its tie-up with famous TV show Big Boss of Colors Channel where Abhishek Bachchan and Director Goldie Behl appeared. And now, Drona's first comic book will hit the racks of book stores on September 30. The book titled 'The Crowning' is a kind of prologue to the feature film hitting screens on October 2. Introduction of Drona's character and most of these haps in comic book will be included in the film too. The comic book is just 32 pages with glossy papered and is sure to let everyone more entertained. The following series of book will have the character of Sonia ( Priyanka Chopra) and Riz Raizada (Kay Kay Menon).
Shrishti Arya, producer of this film says that their idea about launching comic books on this film bloomed up while working on merchandise with Turner and added that plans are to publish a series of books after few days.
Priced at Rs 50, the book is distributed by Euro Kids and the first edition will have 20,000 copies circulated at hot-stops of Mumbai and other cities. Apart from this, various goodies like clothes, swords, mugs, books, tiffin boxes, e-cards and more would be sold across all the centralized stores…
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