I am working as a Web Analyst. I am professional who is qualified to analyze, implement, and give advice or proposal to improve the performance of a web site. Iam a person who executes a web analysis task. Web analysis is a process of overall critiquing of a web site design and its functionality.

At Outsource Strategies International (OSI), we employ a team of web analysts who are capable of handling any type of web analysis project. They possess strong analytical skills and technical aptitude to efficiently carry out a web analysis process. With their expertise in effective web development and relational database management, we make necessary changes to meet the objectives of our clients and their intended audience. We are highly proficient in web analytical tools such as WebTrends, Urchin, WebPosition, WordTracker, MS-Excel, other MS-Office tools.

As we are working in a competitive Internet market environment, our web analysts always keep abreast of the latest Internet marketing changes and future website traffic trends. We follow a well-defined process of web analysis which covers all aspects of the web site such as content and messaging, navigation, search, user account management and design. When we receive a project for web analysis, our web analysts perform the following duties:

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Check the overall design of the web site
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Analyze all aspects of the web site design
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Check on-page optimization factors such as title tag, Meta tags, description and popularity of the keywords used on the web site
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Check the number of back links and their link popularity
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Compare these links with your competitors’ site
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Analyze techniques and strategies of top ranking web sites on search engines based on your primary keyword
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Promote your website accordingly based on the way the high ranking websites are optimized
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Suggest modifications to increase the overall success of the website
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Report with necessary solutions